Microsoft Dynamics CRM Customers

Microsoft Dynamics für die Medien- und Unterhaltungsbranche

Immer am Puls der Zeit – mit den Branchenlösungen von Microsoft Dynamics für die Medien- und Unterhaltungsbranche

Der Siegeszug des Internets hat die Medienbranche nachhaltig verändert: In Medien, Unterhaltung und Kultur hat die Digitalisierung von Inhalten neue Märkte hervorgebracht, und zu bekannten Formaten sind neue hinzugetreten, z. B. die Vielzahl von Onlineportalen und Blogs. Aller bisherigen Schwarzmalerei zum Trotz kann von einem Untergang der klassischen Medien keine Rede sein. Ganz im Gegenteil: Heute existieren ähnliche Informationsangebote nebeneinander auf unterschiedlichen Kanälen, die alle ganz eigene Marktchancen und Umsatzpotenziale bieten. Hier auf unseren Internetseiten für die Medien- und Unterhaltungsbranche finden Sie praxisorientierte Informationen zu Markttrends und technischen Entwicklungen sowie Branchenlösungen von Microsoft Dynamics-Partnern.

Mit Branchenlösungen von Microsoft Dynamics decken Sie die Geschäftsanforderungen Ihres Unternehmens in der Medien- und Unterhaltungsbranche ab. Ihre besonderen Vorteile: Sie erhalten eine maßgeschneiderte Software und profitieren von dem Know-how unserer Partner, die sich auf Ihre Branche spezialisiert haben.

Mehrfachverwertung von Content: Wie sich mit denselben Ressourcen mehr Gewinn erwirtschaften lässt

Ein Buch ist mehr als nur ein Buch. Ein Artikel ist mehr als nur ein Artikel. Beide Produkte stellen im Grunde genommen lediglich verschiedene Formen der Verwertung dar. Die Ressource eines Verlags ist deshalb nicht das Buch oder der Artikel. Grundmaterial ist der Inhalt oder neudeutsch Content. Es ist die Aufgabe der Verlage zu entscheiden, welches Produkt aus dem „eingekauften“ Inhalt entstehen soll.

Den vielschichtigen Wert der Ressource Content haben viele Medienunternehmen in den vergangenen Jahren erkannt. Konsequenterweise setzen sie deshalb auf die Mehrfachverwertung und verbessern somit ihre Wertschöpfung. Konzentrierten sich Buchverlage früher nur auf die Vermarktung von Büchern, setzen viele den Inhalt heute neu in Form von Hörbüchern um und erschließen sich damit einen neuen Markt. Fachverlage publizieren Artikel nicht mehr nur in einer Zeitschrift, sondern setzen auf eine Zweitverwertung in anderen verlagsinternen Magazinen oder komponieren aus bereits veröffentlichten Inhalten Dossiers und Themenhefte. Nicht zuletzt spielt die Veröffentlichung von Inhalten wie Nachrichten, Artikel oder Bücher als E-Books im Internet eine zunehmend wichtige Rolle.

Dabei geht es nicht nur um den Verkauf von Content an Endkonsumenten, sondern auch um den Handel zwischen Unternehmen. So stellten Mitarbeiter des Beratungsunternehmens PricewaterhouseCoopers schon 2001 in einer Untersuchung fest, dass Medienunternehmen, die sich an diesem Geschäftsmodell des B2B-Handels (Business to Business) nicht beteiligen, „in Zukunft empfindliche Rückgänge bei den Umsatzerlösen verzeichnen werden“. Ohne IT-gestützte Verwaltung und Erfassung der Inhalte und Arbeitsprozesse kann die Verlags- und Medienwelt die sich bietenden Möglichkeiten nicht oder nur rudimentär nutzen. „Klassische Medienunternehmen […] müssen ihre Produktionsabläufe von Grund auf umstellen“, schrieben die Marktforscher von PricewaterhouseCoopers den Verlagen ins Stammbuch.

Content und Unternehmenswerte gemeinsam managen

Die Unterstützung durch Content-Management-Systeme zur Katalogisierung, Verwaltung und Bearbeitung von Inhalten sowie ein System zum Management von Urheber- und Verwertungsrechten sind nur Teilaspekte dieser angemahnten Umstellung. „Um Content profitabel mehrfach zu verwerten, muss man die betreffenden Kosten ermitteln und die erbrachten Leistungen auch berechnen können“, gibt Knut Nicholas Krause, Geschäftsführer der knk Business Software AG, zu bedenken. Sein Unternehmen vertreibt eine auf das Verlags- und Medienwesen zugeschnittene Branchenlösung auf Basis von Microsoft Dynamics. „Nur wenn das verwendete ERP-System verschiedene Verwertungsformen abrechnen kann, realisieren die Verantwortlichen die Chancen, die sich aus einer Weiterverwertung der vorliegenden Inhalte ergeben und bauen neue Geschäftsmodelle auf“, sagt Krause. „Haben die Verlage oder Medienhäuser kein automatisiertes System, das die Kosten des redaktionellen Einkaufs und der Content-‚Schöpfung‘ erfasst und das alle Vermarktungswege unterstützt, müssen sie die Kosten und Erlöse nachträglich von Hand berechnen. Das ist umständlich und führt oftmals zu Fehlkalkulationen, aber auch zu Widerständen bei den damit belasteten Mitarbeitern. Dann kann Mehrfachverwertung – statt Zusatzeinnahmen zu erschließen – schnell unprofitabel werden.“

Im Idealfall setzen die Contentanbieter auf eine kombinierte Lösung aus Enterprise Resource Planning (ERP) und einem Content-Management-System (CMS). Das Content-Management-System erlaubt die schnelle und effiziente Umwandlung der Inhalte in das benötigte Format, die dabei stets an einer einzigen Stelle gespeichert werden. Das ERP-System ermittelt nicht nur die genauen angefallenen Kosten und Erlöse für die Inhalte und erstellt die zugehörigen Nachfragebilanzen, sondern liefert auch weitere professionelle Werkzeuge für die Vermarktung, z. B. Funktionen für Customer Relationship Management (CRM).

Auch kleinere Verlage, die sich ein CMS nicht leisten können, sollten nicht auf ein ERP-System verzichten. „Nur mit einem ERP-System kann man auch Marktnischen erschließen, weil man damit jederzeit weiß, was das kostet und wo und wie Gewinne entstehen“, resümiert knk-Geschäftsführer Krause.

 

www.pargesoft.com Microsoft Dynamics ERP Global Partner

Microsoft Dynamics AX 2009 - Panoramica

Microsoft Dynamics AX 2009 è una soluzione di gestione aziendale integrata e flessibile, in grado di agevolare i processi decisionali nelle organizzazioni di medie e grandi dimensioni.

Fondato su basi tecnologicamente avanzate e di provata efficacia, Microsoft Dynamics AX presenta unfunzionamento analogo a quello di software Microsoft già noto agli utenti come Microsoft Office System, con cui è completamente integrato. Assicura pertanto una curva di apprendimento estremamente ridotta che consente al personale di essere immediatamente operativo e di concentrarsi sugli obiettivi aziendali.

Con l’automazione e la semplificazione delle attività finanziarie, delle relazioni con i clienti e dei processi della supply chain, Microsoft Dynamics AX unisce persone, processi e informazioni, indipendentemente dalla loro posizione, accrescendo la produttività, l’efficienza e consentendo ai dipendenti di guidare l’azienda al successo.

Aiuta le persone a lavorare meglio

Nel mondo degli affari, la produttività e l'efficacia del singolo influiscono direttamente sui profitti. Fornisci ai collaboratori strumenti familiari e semplici che consentono di lavorare efficacemente e prendere decisioni con quella celerità che l’impresa moderna richiede.

• Consenti al personale di concentrarsi sulle attività di business, piuttosto che sull'apprendimento delle nuove applicazioni, con una soluzione che richiama come interfaccia e funzioni l'esperienza utente degli altri prodotti Microsoft.

• Lavora in modo efficace con il Role Center, un'interfaccia utente ottimizzata in base ai ruoli aziendali che aiuta i collaboratori a organizzare, assegnare priorità e accedere ad attività e informazioni, tutto da un'unica finestra.

• Espandi le capacità decisionali con strumenti automatici di Business Intelligence e reporting, che aiutano il personale ad analizzare i dati attraverso indicatori KPI dashboard, Microsoft Office Excel, Business Analytics in Microsoft Dynamics AX e Microsoft Office PerformancePoint Server 2007.

• Consenti ai collaboratori di interagire con i dati e le informazioni presenti in Microsoft Dynamics AX,direttamente dalle applicazioni di Microsoft Office.

• Facilita la comunicazione con dipendenti, clienti e partner, utilizzando strumenti di comunicazione e collaborazione grazie all'integrazione con Microsoft Unified Communications.

L'interfaccia utente rende Microsoft Dynamics AX semplice da usare: i centri gestione ruolo aiutano i collaboratori ad assegnare le priorità al proprio lavoro e acquisire una migliore comprensione delle informazioni rilevanti.

Trasforma i cambiamenti in opportunità

Per tenere il passo della concorrenza, le aziende sono chiamate a espandersi in nuovi paesi, a lanciare nuovi prodotti e servizi e potenziare i punti di forza dell'attività attraverso fusioni e acquisizioni. Con Microsoft Dynamics AX, è possibile gestire con successo la crescita e il cambiamento, creando rapporti redditizi all'interno della supply chain e adattando rapidamente i processi interni per rispondere ai cambiamenti della domanda.

• Microsoft Dynamics AX offre un'architettura orientata ai servizi, stretta integrazione con le tecnologie Microsoft e Web Services in grado di supportare scenari commerciali complessi tipicamente gestiti da aziende che operano in contesti internazionali.

• Automatizza la collaborazione all’interno della supply chain e lo scambio di documenti con i diversi partner grazie a Microsoft BizTalk Server e a Microsoft Office.

• Crea e modifica rapidamente flussi di lavoro personalizzati per trarre vantaggio da nuove opportunità e adattarsi velocemente ai requisiti del settore e dei clienti, in costante cambiamento.

• Adatta la soluzione alle modalità di lavoro dell'azienda (non il contrario)

• Soddisfa esigenze altamente specializzate tipiche del tuo settore con Microsoft Dynamics AX Industry Solutions (in inglese) o o soluzioni ad hoc realizzate dai Partner Microsoft Dynamics.

• Grazie ad un sistema di licensing (in inglese) flessibile puoi scegliere il package più adatto alle tue esigenze attuali e aggiungere nuove funzionalità nel tempo.

• Capitalizza gli investimenti attuali in servizi e tecnologia Microsoft per contribuire a garantire un ridotto time-to-benefit.

Mettiti in gioco, a livello mondiale

Oggi per gestire un business globale o l'espansione oltre i confini nazionali verso nuove sedi o succursali, le opportunità commerciali possono comportare un allargamento della base clienti.
Microsoft Dynamics AX è progettato per gestire la complessità di un'azienda globale consolidando e standardizzando i processi e fornendo visibilità nell'intera organizzazione.

• Semplifica l'espansione oltre i confini nazionali grazie alle specifiche localizzazioni, che consentono di utilizzare più lingue e valute e la conformità ai requisiti normativi locali per oltre 36 paesi.

• Consolida i dati finanziari, operativi e dei clienti a livello di gruppo sia per costruire un vantaggio strategico che per migliorare i rapporti con clienti, partner e fornitori.

• Uniforma gli standard per contribuire a garantire la qualità centralizzando i processi, condividendo le inziative di successo e ampliando la gestione della supply chain a più sedi e divisioni.

• Gestisci e controlla le KPI globali e locali con strumenti di reporting e analisi sofisticati e intuitivi. Combina la soluzione con applicazioni di Business Intelligence per potenziare le capacità analitiche essenziali a gestire un ambiente aziendale complesso.

• Fornisci al personale accesso in tempo reale a indicatori KPI, scorecard e dati attraverso l'Enterprise Portal in Microsoft Dynamics AX. E con PerformancePoint Server o Microsoft Office SharePoint Server 2007, i responsabili delle decisioni chiave possono lavorare con informazioni critiche, senza effettuare l'accesso a Microsoft Dynamics AX.

• Gestisci il deployment in modo efficiente e uniforme con Microsoft Dynamics Sure Step, una metodologia standard e globale che semplifica i processi di implementazione e aggiornamento.

 

Garantisci il rispetto delle regole

Le aziende devono adempiere a una miriade di requisiti normativi che variano notevolmente a seconda del paese e della regione. Microsoft Dynamics AX può contribuire a ridurre il rischio e le responsabilità legate alla corporate governance, alla conformità normativa e alle iniziative per clienti.

• Risparmia tempo e fatica con procedure che attuano e potenziano i controlli sulla base di scenari specifici di rischio e conformità

• Aiuta a garantire il rispetto delle policy con processi standardizzati e ripetibili, in grado di aggregare in modo affidabile i dati sulla conformità.

• Trasforma i cambiamenti in opportunità, supportando iniziative per clienti (comprese strategie ecologiche e di catena logistica RFID) con funzionalità che riducono gli scarti di produzione e promuovono la sostenibilità ambientale

• Centralizza e condividi la corporate governance con il Compliance Center, uno strumento integrato per la gestione delle policy, documenti di processo e reporting.

• Mantieni uno stretto controllo sulle attività con strumenti di business intelligence che monitorano le modifiche interne, per rispondere rapidamente alle richieste di informazioni specifiche

• Riduci i costi e l'incertezza nella protezione dei dati aziendali. Utilizza le funzionalità di protezione integrate in Microsoft Dynamics AX nell'infrastruttura IT dell'azienda

www.pargesoft.com Microsoft Dynamics AX Global Partner

Microsoft Dynamics CRM for Professional Services

Get tools to boost your success, whether your firm is in IT, advertising, legal, accounting, engineering, real estate, or another professional service.

- Improve your operations with a 360-degree view of your customers.
- Optimize the client management life cycle to drive more business.
- Gain deeper insights into your business to attract and retain more customers.
- Use the application development platform components to quickly develop custom solutions, such as asset management.
- Use the xRM framework to develop and deploy easy-to-use applications that improve knowledge management, service delivery, and the client experience.

Project Management

Manage projects more efficiently with the ability to track, monitor, and get highly detailed information about each project, activity, and task. With a comprehensive view of your customers and streamlined processes, it’s easier to complete projects on time and within budget.

- Deliver real-time views of client information across the enterprise, so everyone is working from the same data.
- Track activities, tasks, and expenditures and associate them with specific projects.
- Create personal, workgroup, departmental, or federated workflows with a handy wizard.
- Automatically assign activities to specific individuals or groups and use rules-based escalation to address issues in a timely way.
- Provide project administrators with dashboards to view project status at a glance.

Resource Management

Maintain up-to-date information about resources and their availability and provide that information to your staff. With the ability to integrate your CRM data with existing systems, you get the data you need to quickly address changes and stay within time and budget requirements.

- Get a centralized view of staff calendars and resources to make scheduling easier.
- Save time with simplified visual scheduling of both people and resources.
- Gain increased visibility into how well current scheduling and resource allocation are meeting your company goals.
- Set up a catalog of your services to track sales, incidents, and contracts and proactively identify issues.

Customer Management

Create strong customer relationships that help build repeat business and loyalty. With each new project, you can add to a knowledge base that you will be able to tap for future projects. As you become more customer-centric, you can improve profitability and customer service to gain a competitive edge.

- Manage and track all customer-facing activities.
- Identify trends and provide personalized service with access to real-time, actionable data.
- Use shared document repositories to improve the quality and efficiency of organizing teams, meetings, and deliverables.
- Take advantage of document version controls to accelerate approval workflows and deliver better service.
- Benefit from advanced security that helps protect client and firm data.

www.pargesoft.com Microsoft Dynamics CRM Partner

Microsoft Business Solutions-Axapta Product Builder

Microsoft^® Business Solutions–Axapta^® Product Builder simplifies and streamlines the process of ordering, planning and producing customized products, helping you to win more orders and increase customer loyalty.

Key Benefits:

- Your customers, vendors and employees can easily configure customized products

- Deliver customized products faster and more cost effectively by reducing the manual work involved in designing, planning and producing them

- An easy to use system that adapts to the needs of your customers and employees

Microsoft Axapta Product Builder enables your employees, as well as your customers, to configure complex products via a Microsoft Windows^® client or over the Web.

Microsoft Axapta is an all-in-one solution that gives you real-time connectivity across your business. The Product Builder is designed to work with other key functional areas in Microsoft Axapta, including the Enterprise Portal, Master Planning, Production, Sales and Purchasing to shorten delivery cycles and optimize product design and production planning.

Efficient configuration of customized products

Both your customers and your employees can use the Product Builder to configure customized products and quickly obtain accurate pricing and delivery dates. Your employees can configure products using the Product Builder within the Microsoft Axapta client. In combination with Microsoft Axapta Enterprise Portal, your customers can configure products through your company Web site to match their unique needs. With Microsoft Axapta Product Builder, your business is open to your customers 24/7.

The Product Builder enables you to create flexible product models which define each product’s configurable options according to variables such as color, size and materials. Products can then be configured which match your customers’ individual requirements based on the options provided in the product models.

When the product has been configured, your customers receive up-to-date pricing and delivery information based on their choices. Because Product Builder links to other modules within Microsoft Axapta, updates to products, prices and lead times are automatically reflected throughout the solution and on your company Web site. Your customers will always be kept up-to-date on the status of the products they want.

The Product Builder provides information on the price and delivery date for configured products

Deliver customized products faster and more cost effectively

Setting up the product models in Microsoft Axapta Product Builder is fast and efficient and reduces the potential for error. Through a series of menus and options, you define the criteria for the product models that are then used to configure products for individual orders.

When products are configured, the bills of material (BOM) and production routes are automatically generated for each sales order line. This results in less manual work required in production planning and scheduling and faster delivery of customized products to your customers. Pricing is also automatically calculated for each item on the configured BOM. And, as the Product Builder is connected in real time to the Master Planning module, delivery dates are calculated immediately with consideration of on-hand inventory and capacity availability.

Changes to product specifications are easily managed within the Product Builder. As BOMs are not pre-defined but are defined as products are configured, changes made to product models are reflected in BOMs created from that point on. This avoids the need to manually change hundreds of BOMs when changes to a product specification are made; you make the change once in the product model and that is all.

Microsoft Business Solutions–Axapta

Microsoft Axapta Product Builder is part of Microsoft Business Solutions–Axapta, a customizable, scalable and global Enterprise Resource Planning (ERP) solution that supports connectivity with your business community and provides you with a fast and powerful way to gain competitive advantage.

	Product Builder I
Product configuration	a. Integrated with Microsoft Axapta sales orders, purchase orders and production b. User dialog automatically generated from variable setup on product model c. Immediate item configuration based on customer input d. Generates production of specific bills of material for each configured item e. Can model all complex products f. Default values for variables depending on customers and/or inventory items g. User profiles on variables to only allow specific users to specify this variable h. Reuse of data from previous configurations if needed i. Generation of item numbers based on the model variables j. Configuration details can be printed on order documents using the standard Axapta document handling feature k. Price calculations based on customers’ choice of variables from product models l. Price calculations can be fixed amount, percentage or even programmed per variable m. Language texts offering user dialogs in preferred languages n. Export/import of product models Possibility of using sub models with inheritance of variables from top to bottom and visa versa
	Product Builder II
Validation Rules	a.Create validation rules for variables, groups of variables and a complete configuration b.Create rules that govern the allowed content of variables c.Add or remove values from enumerated text variables d. Assign values to specific variables based on the content of other variables e.Validate values and display an error message build from the condition f. Add or remove variables from the user interface based on customer choices g.Enable product models to deal with divergent national standards h. Validation rules can be made in X++ code i. Create rules that govern the allowed content of variables (each variable, for a group of variables, or for all variables in a complete product model) j. Assign values to specific variables based on the content of other variables k. Add or remove variables from the user interface based on customer choices
	Product Builder III
Routing integration	a.Allows the creation of production specific routes and job cards for each configured item b.Default routes, as templates for the routes created in the product model c. Inserts complete default route in product model
	Product Builder IV
Advanced Configurations	a.Provides access to all of the tables and classes in your Microsoft Axapta installation b.Makes it possible to create complex formulas for tasks such as the calculation of raw material consumption c.Incorporates facts from any Microsoft Axapta table into your product models d. Enables product models to deal with divergent national standards e.Allows you to create advanced calculations using X++ programming language. Variables can be declared as any table, class or data type in Microsoft Axapta. f. Unlimited calculations
	Product Builder for Enterprise Portal
Product Builder for Enterprise Portal	a.Enables configuration of products via the Internet using existing product models b.Available as an add-on to the Microsoft Business Solutions–Axapta Enterprise Portal – Customer Role. c. Same user-dialog as when configuring the item via the sales order line from the Windows version of Microsoft Axapta

www.pargesoft.com Microsoft Dynamics AX Global Partner

Microsoft Dynamics CRM for Government

 CRM for Government

State and local government and federal agencies can serve citizens and businesses more effectively with Microsoft Dynamics CRM services for government. Your organization can:

- Deliver timely, high-quality service that focuses on citizens’ needs. - Automate processes to improve efficiency and reduce costs. - Use technology to support collaboration and decision making across departments and agencies. - Rapidly deliver e-government, citizen service, and other government applications with the xRM framework

Business Intelligence

With access to real-time information and analysis, government agencies or organizations can use CRM tools to identify trends, evaluate citizen interactions with departments and agencies, and create strategies to enhance service and—at the same time—reduce costs.

- Capture and track data to respond quickly to changing constituent needs and legislative requirements. - Perform critical trend analysis based on real-time information. - Give administrators a real-time graphical view of organizational performance—from their desktops or mobile devices—with the ability to drill deeply into details.

Case Management

Social service agencies and related organizations are faced with growing caseloads and shrinking budgets. Microsoft Dynamics CRM case management tools help your agency increase its efficiency and reduce costs with streamlined processes and greater access to your critical data—all in one place.

- Centralized client records to remove the barriers to cross-agency collaboration. - Use automatic workflows to increase employee effectiveness. - Easily schedule follow-up appointments and use alerts for proactive notification. - Provide mobile access to constituent and case information, so workers in the field can be more productive.

Contact Center/311

Improve citizens’ ability to contact your agency—and your agency’s response time—with the Microsoft Dynamics CRM Contact Center/311 solution for call center, routing, and CRM integration. The faster your response, the greater value your agency can deliver to the communities you serve.

-Use electronic tools, such as interactive voice response (IVR) in combination with contact-center agents to speed issue resolution of phone inquiries. - Give knowledge workers the ability to work within Microsoft Office Outlook to review prior contacts and update records when responding to e-mail requests. -  Take advantage of a reporting dashboard to sort and report incidents by contact type (Web, phone, or e-mail) or by case type, case severity, or other key data to help ensure timely service.

Constituent Management

Managing your constituents’ interactions with your organization is critical to your effectiveness. Because Microsoft Dynamics CRM looks and acts like an extension of Microsoft Office Outlook, your employees will find it easy to use, so they can respond quickly to citizen needs.

- Provide highly secure, role-based access to constituent data. - Give employees relevant constituent information from one, centralized location. - Track constituent inquiries and requests, regardless of channel. - Target key messages to specific audiences and within specific geographic areas. - Automate workflows to improve service. - Get powerful analysis and reporting tools to simplify the identification of needs and problems and proactively address them.

Field Inspection

Microsoft Dynamics CRM helps personnel work from almost anywhere with highly secure access to constituent data and case management capabilities. They can gather site information, including photography, and resolve issues quickly with a history of an individual’s agency interactions.

- Give field personnel the ability to track applications, licensing, permits, and other relevant data from remote sites. - Collect, compile, and organize data from the field or remote offices and then synchronize it with other organizational software. - Automate code enforcement at various levels of government. - Integrate with geographic information systems such as Microsoft Virtual Earth and ESRI to display case information on maps.

Funds Management

Federal, state, and local agencies and educational institutions can simplify funds management—from acquisition to expenditure—with the Microsoft Stimulus360 solution. By manipulating data from various sources in a highly secure environment, it’s easier to analyze the results of funded programs.

- Track key performance indicators (KPIs)—such as job creation by city, county, and state—as well as related metrics, to determine the effects of funding. - Visualize data in rich KPI dashboards and interactive maps. - Use pre-populated content including legislative and regulatory links, report templates, and newsfeeds. - Improve governance and transparency through automatic capture of actions in a workflow history.

Grants Management

Today, many government agencies find it challenging to manage the approval, distribution, and tracking of grants with fewer personnel and limited resources. With Microsoft Dynamics CRM, however, you can streamline your grant management tasks to stay on time and within budget.

- Set up a standardized, electronic system that simplifies grant processing and helps ensure compliance with legislative directives. - Easily process and track payments through transparent integration with your back-end financial systems. - Automatically send notifications for grant-application status changes to replace time-consuming manual processes. - Generate task lists automatically for each stage of the grant process. - Evaluate and track solicitations so that distributions are awarded to the most-deserving applicants. - Work from within Microsoft Office Outlook for ease of use and productivity.

Personnel Management

Because your employees put your organization’s mission into action, effective personnel management is vital to your success. Microsoft Dynamics CRM helps ensure that your staff have the training and support they need, and that your organization’s human resources are efficiently deployed.

- Manage personnel, mission, budgeting, acquisition, inventory, training, public affairs, cases, and multiple business applications. - Provide offline data access and mobility options that help employees stay up-to-date and keep projects moving even when they are away from the office. - Get powerful reporting and analysis tools that make it easy to manage cases and identify problems at a glance. - Create automated workflows for personnel processes to reduce administrative tasks. - Help secure your data with by defining levels of access to applications and data, based on job roles.

Task Management

Microsoft Dynamics CRM offers both a powerful and flexible way to manage tasks and processes. At a time when managing government operations is more complex than ever, Microsoft Dynamics CRM gives you the ability to manage diverse tasks with fewer resources in less time.

- Automate manual processes for such areas as logistics, personnel evaluations, information requests, and awards and decorations. - Give authorized personnel visibility into all data appropriate to their roles. - Maintain an easy-to-follow audit trail that demonstrates accountability from beginning to end. - Create consistent processes and quality standards to improve workflows. - Get advanced reporting metrics for deeper data analysis.

Correspondence Management

New economic stimulus programs are placing added pressures on government agencies to be more accountable and transparent in their actions. At the same time, these agencies are expected to be more efficient with smaller budgets and less resources. Customizable solutions built on Microsoft Dynamics CRM that address some of your most pressing needs will get you on the road to improved accountability, transparency, and efficiency in a hurry. Allowing your agency or department to get a 360 degree view of all the organizations and individuals with whom you connect is critical for governmental organizations.

- Keep track of addresses, activities and correspondence around contacts. - Use powerful search tools to quickly find the information you want. - Build Ad-hoc reports around your organizational activities. - Everything you need to manage relationships with those both inside and outside of your organization available in one secure place

Composite Case Study: CRM in Local Governments

http://www.pargesoft.com/ Microsoft Dynamics ERP Global Partner

Microsoft Dynamics CRM Customer Videos

Dixon Hughes Accounting Firm

Dixon Hughes is an accounting firm that uses Microsoft Dynamics CRM to track its customers and prospects.
 



http://www.pargesoft.com/ Microsoft Dynamics AX / NAV / CRM Global Partner

Microsoft Dynamics CRM

CH2M Hill president and EVP Mark Lasswell talks about CH2M Hill's selection of Microsoft Dynamics CRM. This video illustrates CH2M Hill's business drivers and highlights the cost-effectiveness of Microsoft Dynamics CRM vs. Salesforce.com. Join and see why CH2M Hill projected that Microsoft Dynamics CRM would cost CH2M Hill a fraction - only 25% - of Salesforce.com.

http://www.pargesoft.com/ Microsoft Dynamics CRM Global Partner

Microsoft Dynamics CRM – Social Networking

Social Networking for Sales Social networking also promises significant benefits for sales organizations by providing them with new ways to find, connect with, and understand their customers. Despite the opportunities, some uncertainty remains towards social networking in many sales organizations. Cautious or more established salespeople may view social networking as an unproven channel that takes them away from “core sales activities.” But for every hesitant salesperson there is a hungry and resourceful one that is looking for the next competitive advantage. Increasingly, sales organizations are realizing the benefits of incorporating social networking into their traditional sales processes.

Find and connect with new prospects In sales the hunt is always on for the next deal, and social networks provide a rich prospecting resource. Unlike traditional channels, social networks provide the added benefit of allowing a salesperson to gauge a prospect’s interest through their online profile before communication is initiated. For example, if done respectfully and in accordance with the terms of service for each social networking site used, prospects will often be more receptive when approached informally or through a common contact on a relevant subject than they would to a cold call. The Social Networking Accelerator for Microsoft Dynamics CRM provides key capabilities to help sales organizations gauge interest and find prospects by:

- Tapping into social networking contacts to jumpstart “warm” lead generation efforts.

- Identifying prospects by focusing on conversations and topics relevant to the product or service.

- Better measuring the online influence of each contact based on follower counts and postings.

- Leveraging online career information to better understand the contact or decision maker.

Engage in more meaningful conversations While they will not replace traditional relationship-building activities, social networks do provide sales organizations with a new tool to build and enhance relationships with prospects or customers. With the ability to quickly identify and integrate key online data points with the main customer data repository, salespeople can engage prospects and customers with all the relevant information at their fingertips. The Social Networking Accelerator for Microsoft Dynamics CRM can help sales organizations engage in more relevant conversations by:

- Engaging in online discussions with prospects and customers right within the core sales force automation solution.

- Viewing social networking conversation history within the customer system of record.

- Instantly seeing a social networking profile for each contact for a more holistic customer view.

- Effortlessly creating new contacts in Microsoft Dynamics CRM from social networking contacts.

- Easily creating an opportunity in Microsoft Dynamics CRM directly from social networking sites.

Better understand your customers Social networking sites can also provide a wealth of information about customers and their interests, lifestyles, and attitudes–data that might otherwise be difficult or impossible to acquire. Paired with the right analysis capabilities, publicly available customer data from social networking sites can provide an additional layer of insight into customer preferences, behaviors, and sentiment, which can lead to more successful sales interactions.

The Social Networking Accelerator for Microsoft Dynamics CRM can help sales organizations better understand customer attitudes and interests by:

- Leveraging interests and discussion threads for more relevant conversations.

- Sorting incoming messages by account, status, and other criteria for greater relevancy.

- Analyzing interests and discussion threads to hone in on key trends.

- Better tracking relevant professional events such as job changes and promotions.

- Leveraging out-of-box reports to identify chief online champions and influencers.

Social Networking for Customer Service Increasingly, customers are using social networks as an important channel to find, receive, and communicate information about the products and services they use. This change in customer behavior creates both opportunities and challenges for customer service organizations. Social customers expect service delivered through their channel of choice, often with a personal touch. And they are certainly not afraid to express their views or displeasure. Social networks provide a rich source of unfiltered feedback and a dialogue that can be invaluable in identifying service issues and spotting opportunities for product improvement. Thus, used correctly, social networking channels can help customer service organizations be more effective and create value for the business. In addition, social networks provide an interaction channel that not only helps remove perceived barriers between customers and companies, but may also reduce the cost of service. However, when all is said and done, social networking is another communication channel and something that should not be done in a vacuum. It needs to be embedded in the everyday processes of customer service organizations and delivered in a consistent manner for the true benefits to be realized.

Create an early warning system for product issues

One often mentioned observation about social customers is that they aren’t shy about sharing their experiences online. Tracked and harnessed, these opinions and views can provide a valuable early warning system for organizations and help them identify emerging problems or zero in on the top issues for a particular product. The Social Networking Accelerator for Microsoft Dynamics CRM can help customer service organizations better monitor and identify customer issues within Microsoft Dynamics CRM by:

- Proactively monitoring social networks for key words, complaints, and issues relating to a brand.

- Monitoring chronic complainers to identify top potential service issues.

- Seeing social networking conversation history right within the customer system of record.

- Tracking the number of influencers and followers of a given topic or issue.

Provide efficient multi-channel service By the very nature of its opt-in and shared interest structure, social networking can help customer service organizations address customer issues in a highly efficient manner. As these customers turn to social networking sites for help, organizations have the opportunity to help them en masse, for example, by posting information in relevant communities or providing self-help capabilities through the Web. This in turn can reduce call volumes and has the additional benefit of increasing satisfaction among the growing mass of customers who expect this kind of service. A report by DMG Consulting, a leading call center consultancy, shows new and emerging channels can help service organizations increase service coverage and reduce call volumes at a relatively moderate cost (Fluss, 2009).

The Social Networking Accelerator for Microsoft Dynamics CRM can help service organizations better address customer needs by:

- Making knowledge base articles publicly searchable so savvy customers can find information themselves without burdening the contact center.

- Addressing new issues by posting a response online quickly and automatically tracking responses.

- Leveraging the power of community-driven support as an additional channel.

- Instantly creating a case in Microsoft Dynamics CRM from online conversations and addressing the case through an established problem resolution process.

Tap into new feedback channels Social networking sites enable organizations to track service issues in more places, thereby gathering more intelligence on their products and on customer experiences with them. With social networking, customer service organizations have an opportunity to leverage unfiltered feedback to drive business improvement. For example, user communities may provide the first public feedback on a new product release, or usability hiccups may appear as an increase in user questions posted online. This kind of information can help customer service organizations create a valuable feedback loop, helping them improve the business while at the same time improving customer satisfaction. The Social Networking Accelerator for Microsoft Dynamics CRM can help service organization analyze and better leverage customer feedback right within Microsoft Dynamics CRM by:

- Tracking feedback by monitoring and participating in customer communities.

- Identifying the most talked-about issues and using them for improvement in products and services.

- Creating a mechanism to elicit feedback from customers and creating an idea repository.

- Conducting aggregate analysis and identifying key customer service trends and patterns.

Technology Requirements Social networking, in combination with customer relationship management, can enhance an organization’s marketing, sales, and service efforts. But to take advantage of social networks in a way that is consistent, sustainable, and open to analysis, organizations need customer management solutions that provide the right capabilities. By investing in Microsoft Dynamics CRM, companies receive:

- A holistic CRM suite with robust marketing, sales, and customer service capabilities for easy sharing of information and a 360-degree customer view.

- A familiar and easy-to-use interface through the native Microsoft Office Outlook® client for Microsoft Dynamics CRM.

- Seamless integration to key social networking sites, allowing Microsoft Dynamics CRM users to directly track and leverage data and relationships from them.

- Insightful analysis capabilities that enable organizations to capture and make sense of customer data.

- Robust workflow capabilities that can be used to capture and automate business processes.

- A CRM application built on a flexible service-oriented-architecture (SOA), providing a scalable and highly flexible infrastructure for innovation.

- An extensible data model that supports traditional CRM, but also provides the flexibility to address changing customer paradigms and new business models.

- Ease of customization that enables organizations to tailor the solution to their unique business needs.

Conclusion The surging popularity of social networking sites is indisputable. Yet many organizations still struggle to translate it into real business benefits. By acquiring tools that let them manage their social networking initiatives alongside traditional marketing, sales, and service activities, organizations can take advantage of social networking without losing focus on their core business. Ultimately, success will lie with those businesses that can integrate social networking’s wealth of customer data, unfiltered feedback, and informal conversations into existing customer management initiatives and processes. Microsoft helps our customers achieve this goal through the Social Networking Accelerator for Microsoft Dynamics CRM. This solution equips organizations with the capabilities to better listen, respond, and analyze social network activities. By applying that insight, Microsoft Dynamics CRM allows organizations to better integrate this emerging channel into existing business processes for a more holistic and effective customer management approach—something that will continue to be paramount for success.

For More Information For more information about the Social Networking Accelerator for Microsoft Dynamics CRM, see http://crm.dynamics.com/

http://www.pargesoft.com/ Microsoft Dynamics AX CRM NAV Global Partner

Technorati Etiketleri: Microsoft Dynamics CRM, ENG, Dynamics CRM, CRM, ERP, MRP, Microsoft,Dynamics AX CRM, Dynamics NAV CRM, Pargesoft

CRM and Social Networking – Microsoft Dynamics CRM

The Intersection of Social Networking and CRM

What does social networking have to do with CRM? At the heart of any business are customers, and social networking represents an opportunity to build even more mutually rewarding and candid relationships with those customers. But for organizations to realize tangible business benefits, they need to better plan, manage, and measure their social networking efforts. This is precisely where CRM intersects with social networking.

Adam Sarner, Gartner analyst, contends that in social networking, “CRM is where you are going to see the ROI in the business model as opposed to anywhere else. It’s all about connecting and engaging in new ways with customers,” (McKay 2009). This isn’t surprising. Customers using social networks want meaningful engagement with companies. And businesses want a way to manage and measure their forays in social networking. When social networks and CRM work together well, businesses gain the ability to better listen to customer conversations and engage social customers on their own terms while managing and measuring their efforts to do so. Social networks, by bringing in otherwise untapped and unmanaged online conversations, also help organizations get closer to a true 360-degree view of the customer so they can further optimize their marketing, sales, and customer service efforts.

A combined strategy for richer customer interactions

The combination of social networking and CRM provides an enormous opportunity to enrich customer interactions and give businesses a way to manage and measure how they use social networking while successfully engaging social customers. A Gartner Research report calls social networking a “disruptive influence” on the CRM market, challenging companies to innovate and adjust (Metz, 2008). There are, however, some basic strategies that can help organizations better leverage social networking as part of their overall customer management strategy:

- Treat social networking as a new channel within CRM. Many companies already use CRM solutions to manage customers, contacts, interactions, and communications, so it makes sense to continue to use customer management tools when these activities move into social networking channels.

- Enhance and extend CRM through social networking. While social networking activities can be considered as an additional channel in CRM, they also extend and enhance the capabilities of CRM with new ways of engaging customers and managing conversations.

- Play to the strengths of both CRM and social networks. Use CRM and social networking sites together to better listen to customers, analyze information, and respond to customers in a way that’s meaningful to them.

Social Networking Accelerator for Microsoft Dynamics® CRM In order to help businesses implement these strategies, Microsoft offers the Social Networking Accelerator for Microsoft Dynamics CRM. Accelerators for Microsoft Dynamics CRM are add-on modules developed to address specific business needs. The Social Networking Accelerator allows Microsoft Dynamics CRM users to discover online conversations, identify influential people, and engage with them on social networking sites using their customer system of record—Microsoft Dynamics CRM. Additionally, the Social Networking Accelerator for Microsoft Dynamics CRM includes the same easy-to-use interface and industry leading analytics that allow organizations not only to capture data but also make sense of it. With the Social Networking Accelerator for Microsoft Dynamics CRM, marketing professionals can identify their most influential advocates and better manage the brand. Sales professionals can discover new leads and zero in on key data points, and customer service agents can proactively identify and address issues.

Social Networking for Marketing Perhaps the biggest benefactor of social networking is the marketer. Social networking provides marketing organizations with new insights into their brand, innovative ways to execute and track grass-roots marketing programs, and new methods to turn fragmented online conversations into actionable insights. To do so, though, organizations will need ways to monitor, understand, and participate effectively in those conversations and leverage them in conjunction with existing marketing programs and processes.  

Increase brand awareness The first step in engaging social customers is to listen to what they’re saying. While social networking sites provide a rich source of customer opinions and attitudes, the challenge is to capture this information in a useful form and in a way that benefits the business. The Social Networking Accelerator for Microsoft Dynamics CRM can help organizations increase the awareness of their brand and products and improve market sentiment by:

- Identifying key influencers in each product area to increase brand awareness.

- Automatically tracking public online conversations of interest within the customer system of record.

- Rating and tracking the sentiment of specific social networking conversations.

- Tracking online reaction to new announcements or developments.

- Keeping track of competitors by monitoring their public online conservations.

- Using social networks as a source of market research by creating online focus groups.


Better leverage online channels Social networks can also provide an excellent opportunity for grass-roots online marketing initiatives. Because social networks tend to be egalitarian and informal, they have the potential to appeal to customers at a personal level in a way that’s difficult through traditional channels. Marketing via social networking sites, however, does not replace traditional marketing. Instead, it should be treated as an additional channel with its own unique characteristics that complement other marketing efforts, an approach that can ultimately enhance the effectiveness of all channels. The Social Networking Accelerator for Microsoft Dynamics CRM can help marketing organizations engage social customers while managing and tracking their efforts by:

- Quickly spotting developing PR or perception issues and addressing them with pinpoint responses.

- Authoring social networking messages directly from the customer system of record.

- Automatically tracking responses to social networking messages or conversations.

- Seamlessly integrating social networking channels into existing marketing methodologies.

- Launching online marketing programs that engage social customers in their preferred environment.

- Seamlessly tracking responses and leads generated from online marketing efforts.

Measure results As social networks continue to emerge as a viable marketing vehicle, organizations will need flexible analytical tools to take that information and turn it into actionable insights. With these tools, social networking data can greatly enrich and expand upon information from traditional sources. The Social Networking Accelerator for Microsoft Dynamics CRM can help organizations capture useful data from social networks by:

- Identifying and tagging public online conversations about their product, brand, and industry.

- Analyzing message effectiveness by measuring impressions, replies, and other key metrics.

- Using pre-built analytics to track follower count and identify evolving trends in real-time.

- Gaining instant visibility into brand health with the Social Networking Dashboard.

- Using powerful analysis capabilities to identify the biggest online champions, influencers and complainers.

http://www.pargesoft.com/ Microsoft Dynamics AX CRM NAV Global Partner

Microsoft Dynamics CRM – Case Studies

2B Solutions Technology Consultant Secures New Business, Exceeds Customer Expectations

When Microsoft® Gold Certified Partner 2B Solutions experienced fast growth in its Microsoft Dynamics® CRM practice, it looked for ways to secure all pending business, use resources more effectively, control costs, and increase customer satisfaction. With sound methodology, best practices, guidance, and documentation, the Microsoft Dynamics Sure Step Methodology proved to be a comprehensive business-enabling resource. Since 2B Solutions adopted the methodology, it has used Sure Step to scope every implementation project and close a significant volume of new business. Clearly set expectations and careful planning boost customer confidence and help customers realize solution benefits rapidly. And, with Sure Step tools and materials, 2B Solutions minimizes the cost and risk of complex projects, streamlines technical training, and gains valuable efficiencies in its resource utilization.

“Following the Sure Step Methodology, we offer detailed statements of work and have secured the business every time. We’ve also won new public-sector customers on the merits of this approach.”

Jeff Cross, President, 2B Solutions

Situation

Microsoft® Gold Certified Partner 2B Solutions, headquartered in Birmingham, Alabama, was a 2006 Microsoft Technology Innovation Partner of the Year Finalist for Mobility Solutions. The company’s technology experts consult with business customers and deliver solutions to help them gain more value from key relationships and flexibly track inventory and assets while on the go and at business locations.

2B Solutions implements Microsoft Dynamics® CRM for customers who want to increase the productivity of critical business relationships. The company’s customers thrive in a wide variety of market segments, with heavier concentrations in education, government, and healthcare. Often, the company’s technologists customize Microsoft Dynamics CRM for specialized business requirements or integrate it with 2B Solutions’s mobile technologies. As Jeff Cross, President of 2B Solutions, explains, “We began by supporting and enhancing the more traditional customer sales and marketing operations, but have gone far beyond that. We now aim to help our customers generate greater returns from their relationships with their stakeholders and contributors.”

With 2B Solutions employing Microsoft Dynamics CRM in more demanding and complex scenarios, smart project planning and most efficient use of limited resources—people’s time and budgets—became critical. Says Cross, “As we expected our growth to continue and our workload to be challenging, we wondered if there were better ways to prepare, structure, and run our implementation projects.” The company also wanted to identify a reliable, comprehensive source of documentation for Microsoft Dynamics CRM to help standardize and deepen employee familiarization, and reduce training time.

In addition, 2B Solutions sought a way to ensure customers firmly committed to projects that the company’s consultants had spent time discussing and scoping with them to avoid any drop-off that would result in a loss of revenue. Closely connected to that goal was the intent to increase customer satisfaction. More specifically, the company wanted to ensure customers received all necessary information related to projects and technologies. With that information, customers would have a full understanding of the solution’s capabilities to harbor appropriate expectations and be in a position to put Microsoft Dynamics CRM to effective use immediately after an implementation.

Solution

Available through the Partner Foundation Plan for Microsoft Dynamics, the Microsoft Dynamics Sure Step Methodology is a key benefit of the plan. 2B Solutions had already invested in the Partner Foundation Plan and thoroughly evaluated what was available within the framework of the Sure Step Methodology, which provides guidance to streamline solution implementations and complete them successfully. Sure Step Methodology resources comprise a large repository of proven-to-be-effective templates, tools, and best practices, including specific content and tools for each product within the portfolio of Microsoft Dynamics solutions.

“The Sure Step Methodology helps us minimize the risk potential risks in our projects, which in turn frees us up to pursue new business with renewed focus.”

Jeff Cross, President, 2B Solutions

2B Solutions adopted the Sure Step Methodology as the framework for efficiently planning and completing software implementation projects. Available to 2B Solutions as a download, the Sure Step Methodology can scale to support projects of any size—from relatively simple upgrades to large-scale deployments. From diagnostics during the sales cycle, on to solution deployment and operation, the Sure Step Methodology develops through six distinct phases of a software project; 2B Solutions has incorporated this phased approach into its project management. Flowchart diagrams help the company’s consultants make timely, effective use of the tools, templates, and detailed best practices provided for each project phase. In addition, the flowchart diagrams help the 2B Solutions project team and its customers set up all the roles and accountabilities that play a role in completing a project.

The company also uses the extensive documentation accessible within the Sure Step Methodology to grow the skills of both new and experienced employees, and enhance team members’ professional standing with a deep education in Microsoft Dynamics CRM. Sure Step Methodology technical documentation continues to serve as reference material during 2B Solutions’s projects.

Among other recommended practices, the Sure Step Methodology assists in creating a complete, highly detailed scope of work before projects are underway. “As soon as a customer commits to a project, our team carefully reviews the scope-of-work document so that everybody understands the requirements, project milestones, and criteria for success,” says Cross. Using the scope of work, project managers:

Plan resources. Precisely identify tasks and action items. Set deadlines for the distinct phases of a project. Remain in close contact with the customer to make sure 2B Solutions meets or exceeds expectations.

Clear definition of project scope means that consultants and technologists immediately know when a customer request may result in a digression from the project path or present an unplanned risk. If the latter is the case, 2B Solutions issues a risk warning to the customer, asking for review and discussion so that the customer and consultants together can mitigate the risk and adjust the project scope if needed.

Following the Sure Step Methodology guidance, 2B Solutions adjusted the categories that the company uses to allocate and track employee time on projects. Managers review this information to keep projects on track within budgetary guidelines. The Sure Step Methodology enables a transparent information presentation that provides granular, flexible drill-down capabilities. Those, in turn, give project managers an easy way to review the details of project events, assess any changes to be made in project delivery, forecast the projected outcome of changes in resource allocations, and keep projects on track with customer requirements.

Benefits

For 2B Solutions, adoption of the Sure Step Methodology accelerates business growth, improves customer satisfaction, and enhances the efficiency of resource utilization. “The Sure Step Methodology helps us take our company to the next level of success,” states Cross. “It’s an invaluable resource that reinforces our expertise, ensures accountability, and offers practical ways to act on opportunities to grow our business and make it more efficient.”

Close More Business with Better Customer Experience
Using the Sure Step Methodology, 2B Solutions finds it easier to obtain firm customer commitments and steadily grow its customer relationship practice. “Following the Sure Step Methodology, we offer detailed statements of work and have secured the business every time,” says Cross. “We’ve also won new public-sector customers on the merits of this approach.”

“We’re enthusiastic about the potential of the Sure Step Methodology to drive productivity. We will adjust the way we work whenever we see the beneficial impact of practice enhancements.”

Jeff Cross, President, 2B Solutions

2B Solutions has seen first hand how the Sure Step Methodology enhances the experience of its customers. Customers often mention to the 2B Solutions consultants working with them that they feel the company’s approach is thorough, well organized, and completely in line with their goals. Customers also appreciate the fact that every activity in a software implementation follows the steps and schedule outlined in the scope of work so that they always know when and what to expect next. “The Sure Step Methodology gives even the most complex projects a dependable orientation that keeps everybody on track,” says Cross.

Boost the Productivity of Individuals and Teams 2B Solutions can ensure its consultants’ proficiency and effectiveness through the comprehensive documentation and prescriptive guidance available for Microsoft Dynamics CRM through the Sure Step Methodology. What’s more, employees can review the materials on their own without requiring a significant portion of somebody else’s time for training. Says Cross, “In contrast to earlier times, our managers’ workload in familiarizing staff with the intricacies of Microsoft Dynamics CRM and how to meet customers’ challenges is a fraction of what it used to be.”

2B Solutions expects to modify its team collaboration process in response to the experience gained in implementations informed by the Sure Step Methodology. “We’re enthusiastic about the potential of the Sure Step Methodology to drive productivity,” says Cross. “We will adjust the way we work whenever we see the beneficial impact of practice enhancements.”

Generate Savings, Reduce Risk
After having managed a number of implementations in accord with the Sure Step Methodology, 2B Solutions is still finding new ways to use the methodology to improve the way it manages the company’s business. 2B Solutions project managers regularly review detailed information to ensure projects are on schedule and within budgets, and frequently identify opportunities to boost efficiencies. “Sure Step gives us much better control in managing budgets and resources,” says Cross. “I know we will generate more substantial cost savings for customers and the company.”

A 2B Solutions manager team meets every week with a Microsoft partner advisor to discuss how the company uses the Sure Step Methodology and strategize the most promising ways for increasing the outcome. The best use of the methodology to anticipate and mitigate potential roadblocks and risks in implementation projects figures prominently in these conversations. Says Cross, “The Sure Step Methodology helps us minimize the potential risks in our projects, which in turn frees us up to pursue new business with renewed focus.”

Microsoft Dynamics

Microsoft Dynamics is a line of integrated, adaptable business management solutions that enables you and your people to make business decisions with greater confidence. Microsoft Dynamics works like familiar Microsoft software such as Microsoft Office, which means less of a learning curve for your people, so they can get up and running quickly and focus on what’s most important. And because it is from Microsoft, it easily works with the systems that your company already has implemented. By automating and streamlining financial, customer relationship, and supply chain processes, Microsoft Dynamics brings together people, processes, and technologies, increasing the productivity and effectiveness of your business, and helping you drive business success.

http://www.pargesoft.com/ Microsoft Dynamics CRM Global Partner